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stdClass Object ( [id] => 469704 [title] => Nestaju dosadne polaminutne reklame sa spotova [alias] => nestaju-dosadne-polaminutne-reklame-sa-spotova [catid] => 305 [published] => 1 [introtext] => [fulltext] =>

U pokušaju da napokon monetizira svoj servis YouTube, Google je krajem tjedna najavio da će od 2018. godine prestati prikazivati reklame od 30 sekundi koje se ne mogu preskočiti.

“Odlučili smo prestati podržavati 30-sekundne reklame koje se ne daju preskočiti od 2018. i umjesto toga fokusirati se na formate koji rade jako dobro i za korisnike i za oglašivače”, poručili su u priopćenju.

Nije jasno što je razlog za ovu odluku - pobuna među oglašivačima koji su shvatili da korisnici jednostavno preskaču videoisječke s takvim reklamama - inače vrlo skupim za proizvodnju - ili su se masovno pobunili sami korisnici YouTubea.

Drugi oblici nepreskočivih reklama ostaju i dalje, one od 15 i 20 sekundi. YouTube je, usput rečeno, još uvijek u “investicijskom modelu rada”, što će reći da još nije profitabilan, a ne zna se ni kada će biti.

 

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U pokušaju da napokon monetizira svoj servis YouTube, Google je krajem tjedna najavio da će od 2018. godine prestati prikazivati reklame od 30 sekundi koje se ne mogu preskočiti.

“Odlučili smo prestati podržavati 30-sekundne reklame koje se ne daju preskočiti od 2018. i umjesto toga fokusirati se na formate koji rade jako dobro i za korisnike i za oglašivače”, poručili su u priopćenju.

Nije jasno što je razlog za ovu odluku - pobuna među oglašivačima koji su shvatili da korisnici jednostavno preskaču videoisječke s takvim reklamama - inače vrlo skupim za proizvodnju - ili su se masovno pobunili sami korisnici YouTubea.

Drugi oblici nepreskočivih reklama ostaju i dalje, one od 15 i 20 sekundi. YouTube je, usput rečeno, još uvijek u “investicijskom modelu rada”, što će reći da još nije profitabilan, a ne zna se ni kada će biti.

 

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ForumYOUTUBE UVODI NOVOST KOJU ĆE PRIMIJETITI VELIKA VEĆINA KORISNIKA

Nestaju dosadne polaminutne reklame sa spotova

Piše Jutarnji list
20. veljače 2017. - 20:28
RTS5JDH

U pokušaju da napokon monetizira svoj servis YouTube, Google je krajem tjedna najavio da će od 2018. godine prestati prikazivati reklame od 30 sekundi koje se ne mogu preskočiti.

“Odlučili smo prestati podržavati 30-sekundne reklame koje se ne daju preskočiti od 2018. i umjesto toga fokusirati se na formate koji rade jako dobro i za korisnike i za oglašivače”, poručili su u priopćenju.

Nije jasno što je razlog za ovu odluku - pobuna među oglašivačima koji su shvatili da korisnici jednostavno preskaču videoisječke s takvim reklamama - inače vrlo skupim za proizvodnju - ili su se masovno pobunili sami korisnici YouTubea.

Drugi oblici nepreskočivih reklama ostaju i dalje, one od 15 i 20 sekundi. YouTube je, usput rečeno, još uvijek u “investicijskom modelu rada”, što će reći da još nije profitabilan, a ne zna se ni kada će biti.

 

#YOU TUBE#GOOGLE#REKLAME
20. svibanj 2024 06:21